What is Google’s local 3-pack? Simply put, local 3-pack is what Google’s search engine algorithm displays as the top 3 results for searches performed by local users when looking for places, brands, companies, establishments, businesses, and stores among other related stuff near them. And as these are mainly for local searches, Google provides storefront addresses
How Much Does User Behavior Play in Google’s Machine Learning Algorithm?
Maybe more than we realize. We can use a little investigation to see an example happening right now. Google search the city keyword “Portland” 50% of the organic spots are dominated by protest stories. There’s a video carousel devoted to Portland protests. And not to mention, the news stories that tower at the very top
How to Increase Organic CTR By Optimizing for Featured Snippets
Featured snippets are a prominent feature in Google’s search results, so it only makes sense to optimize your content accordingly.
Google Core Algorithm Update Focuses on Fresh Results (June 2019)
While there isn’t anything to fix after Google’s latest update, they have offered some helpful suggestions to make the most of this core algorithm change.
Requesting Reviews on Google & Yelp: How to Get It Done
Asking for Yelp reviews and requesting ratings on Google isn’t always easy but they can do wonders for your business. The review process can often feel like you’re begging customers to prove your credibility online but once you have the right process in place, this tactic can really start working in your favor. Reviews provide
The Science Behind Google (and Other Search Engines)
Google, Bing, Yahoo—all of the major search engines today act as portals to the internet, able to call up any piece of information in the world at a moment’s notice. The amount that companies spend on reseller SEO and link building is a testament to just how much power search engines wield. Surprisingly, not many
