When you are looking for digital marketing and public relations services online, you often see press release link building services. If you are involved in digital marketing and public relations, you probably already know what they are. But what if you are a business owner just trying to grow your business online? What are press
Are Press Releases Still Relevant for SEO?
Press releases are short pieces written by companies or public relations professionals to garner the attention of news people, hoping that the pieces will be used as a basis for journalists and publications to publish their own stories about them. They have been effective as a marketing tool for over a hundred years, and that
The 80/20 Rule in SEO
The 80/20 rule applies to SEO. A few core factors will get you the most results. I’ve found this to be especially true in less competitive spaces (such as local SEO). Sometimes I find myself geeking out over insignificant factors. I have to stop and ask myself, “Is this worth my time?” Recently, a member
