What is Website Authority?
Of course, it’s not Moz’s domain authority. So what is it? Is it how many links a website has? Is it the strength/power of those links? Is it the trustworthiness and prominence of its contributing authors? Is it the quality of its information? Is it its connection with trust signals, like a real address, reviews,
Does Schema Help Boost Website Authority?
The other day Steven Kang dropped a poll asking if Schema helps boost authority. It was a landslide with the majority voting No, which kind of surprised me. I think the results should be flipped, where the majority should be voting Yes. So I thought it prudent to drop some Schema knowledge since it seems
Why Are SEOs Talking About Entity Explorer?
Why Are SEOs Talking About Entity Explorer? “Reason #1. You can use Entity Explorer to improve pre-existing pages.Look in Google Search Console and find pages you want to improve. Checkthe queries getting impressions and drop those keywords into EntityExplorer. You’ll get a ton of content ideas on how to beef up those pages.” “Reason #2
Master Entity SEO with Entity Explorer
Some have said that entities will surpass links and content as key to rankings. I wouldn’t go that far, but I can say that entity SEO is becoming more important as Google relies more on machine learning to create a more accurate ranking algorithm. What is an entity? Well, really almost anything can be an
GMB Optimization Service: GMB Foundations
GMB Foundations is a 4 week Google My Business optimization service that covers all facets of optimizing a location for improved local search performance. Whether you’ve just signed a local client or you’re looking to give an old client a fresh boost, this GMB optimization service gives a great foundation for local rankings. Week 1
What You Need to Know about Google’s Recent Schema Changes
Google recently made some changes to their schema rules, so if you currently use it for local SEO, this is what you need to know.
Top SEO Tactics to Focus on Over the Next 6 Months
If you want to help your clients get the best ROI over the next few months, these are the SEO tactics you should consider focusing on.
What You Need to Know about Scaling Your SEO Business
Scaling is something that every SEO business will need to do at some point or another. This is what you should consider when that time comes.
8 Common SEO Issues to Avoid in 2019 & Beyond
The competition is fierce online, which means there’s very little room for error. Here are some of the more common SEO issues you should be aware of.
